In a memorable episode of Shark Tank, entrepreneurs Joelle Flynn and Sonia Hounsell stepped into the tank with an innovative solution to an everyday problem.
Their company, FunkkOff, introduced groundbreaking teeth refreshers that promised to revolutionize on-the-go oral care. The unique product combines a toothbrush, toothpaste, and mirror in one sleek, portable unit, making it perfect for busy professionals and travelers alike.
The dynamic duo appeared on Season 14, Episode 14, presenting their business model to an impressive panel of investors including Lori Greiner, Mark Cuban, Robert Herjavec, Kevin O’Leary, and Emma Grede. Their pitch would prove to be one of the season’s most compelling stories of innovation meeting opportunity.
FunkkOff Net Worth 2024
When Joelle and Sonia entered the tank, they sought $250,000 in exchange for 5% equity, placing their company’s initial valuation at $5 million. After intense negotiations, they struck a deal with Robert Herjavec for $250,000 for 12% equity, adjusting the company’s valuation to $2.083 million.
Following their Shark Tank appearance, FunkkOff experienced remarkable growth. Website traffic surged, and sales skyrocketed by an impressive 350% in the first six months of 2023 compared to 2022.
This exponential growth, combined with strategic expansion and market penetration, has contributed to the company’s current estimated net worth of $2.753 million in 2024.
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FunkkOff Shark Tank Update
The journey of FunkkOff on Shark Tank began with a compelling pitch for $250,000 in exchange for 5% equity.
Joelle Flynn, drawing from her experience as the youngest stock buyer at Bank of America, and Sonia Hounsell, with her extensive marketing background at McKinney, presented their solution to an universal problem: unexpected food particles and bad breath during social situations.
The company has maintained strong momentum since their television appearance. Their product line of TeethRefreshers comes in various colors including white, blue, and black, with pricing set at $39 for pairs and $22 for single units. Customer satisfaction remains exceptionally high, with products consistently receiving five-star reviews on their website.
The negotiation table on Shark Tank showed the following outcomes:
| Shark(s) name | Offer | Demand | Counteroffer | Accepted? |
| Emma Grede | Out | N/A | N/A | N/A |
| Lori Greiner | Out | N/A | N/A | N/A |
| Kevin O’Leary | Out | N/A | N/A | N/A |
| Robert Herjavec | $250,000 | 12% equity | N/A | Yes |
| Mark Cuban | Out | N/A | N/A | N/A |
FunkkOff Shark Tank Pitch
The inception of FunkkOff traces back to 2019 when Joelle Flynn attended a wine tasting in Napa Valley. Using a Chapstick tube and an electric toothbrush head, she created the first prototype of what would become their signature product. Partnering with Sonia Hounsell, they transformed this initial concept into a thriving business.
The company has secured eight patents to protect their innovative design and has expanded distribution to Amazon, over 50 shops across 20 states, dentist offices, medical spas, and hotel gift shops. The founders have invested $675k in total, including $325k of their personal funds.
During their pitch, they revealed sales of $82,000 since launch, though facing initial losses of $130k. With $50,000 in available cash and a healthy 67% profit margin, the business showed promising potential for growth.
FunkkOff Availability
The flagship product features Natural Peppermint & Vanilla Tooth Gel that is Fluoride-Free, SLS-Free, Vegan, Gluten-Free, and BPA-Free. The innovative design, reminiscent of a lipstick case, makes it perfect for on-the-go use. Each TeethRefresher provides 30 uses and can be complemented with replacement gel available for $9.
Beyond the commercial success, FunkkOff has demonstrated commitment to social responsibility by supporting Girls on the Run, a nonprofit organization empowering young women. This alignment with social causes has strengthened their brand identity and consumer appeal.
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FAQ’s
How is Funk off doing since Shark Tank?
FunkkOFF achieved international recognition in February 2023 when featured on Shark Tank Season 14 Episode 14 and received a $250,000 deal from Robert Herjavec. After the appearance and unanimous rave reviews by all the Sharks, demand has since skyrocketed. Sales in the first six months of 2023 were 350% higher than 2022.
Where is FunkkOFF today?
FunkkOff is still in business, and since getting a deal on Shark Tank, they have continued to expand their collection of products.
What is the biggest Shark Tank company turned down?
The entrepreneurs who rejected the biggest offer in the history of Shark Tank! Their dating app, Coffee Meets Bagel, focused on creating a better experience for women three years before Bumble was founded. After making their pitch, Mark Cuban offered them $30 million for the company, but they rejected it.
Who is the owner of FunkkOFF?
FunkkOFF! ® Inc., formed earlier this year by Founder & CEO, Joelle S. Flynn, and Co-Founder, Sonia Hounsell, is a lifestyle brand company that specializes in innovative, on-the-go beauty, personal & oral care products for women & men.
Conclusion
The FunkkOff journey on Shark Tank represents a perfect example of innovation meeting opportunity. The partnership with Robert Herjavec has provided not just capital but strategic guidance for expansion.
As the company continues to grow, its commitment to solving everyday problems while maintaining high-quality standards positions it well for continued success in the oral care market.
Their story from a vineyard inspiration to securing multiple patents and establishing a significant market presence demonstrates the power of entrepreneurial vision combined with strategic business execution.
With strong sales growth, expanding distribution channels, and a loyal customer base, FunkkOff continues to refresh the oral care industry one smile at a time.
Hello, I’m Matthew, an author at GenRealRedar, where I explore the dynamic worlds of Lifestyle, Tech, Gaming, and Travel. My articles are designed to offer insightful and engaging content, breaking down complex topics into easily digestible reads for a broad audience. Stay tuned on GenRealRedar.com for fresh perspectives and the latest updates on all things tech, lifestyle, and beyond.